With the gates of Goafest 2024 being opened up to approximately 700 delegates on Day 1 at The Westin Mumbai, Powai Lake, the evening saw the numbers increasing multifold as individuals from the advertising, marketing and media fraternity braced themselves for The Abby Awards 2024 powered by One Show.
The first of 24 categories which was announced on the first day of the awards gala was the Publisher Abby.
Walking home with the coveted title of Publisher Agency of The Year 2024 on Day 1 was ABP Network. It secured a total of 5 metals, of which 1 was a Gold, 2 Silver and 2 Bronze.
Additionally, one of the returning agencies for The Abby Awards 2024 powered by One Show, Rediffusion Brand Solutions, also won a Bronze and a Merit in the Publisher Abby category.
Here is a breakup of all the metal winners of the Publisher Abby category in The Abby Awards 2024 powered by One Show:
| Organization | Grand Prix | Gold | Silver | Bronze | Merit | Total Metals | Total Points |
|---|---|---|---|---|---|---|---|
| ABP Network | – | 1 | 2 | 2 | – | 5 | 28 |
| The Hindu Group | – | 1 | 1 | – | 3 | 5 | 17 |
| Jagran Prakashan | – | – | – | 2 | 2 | 4 | 10 |
| Bennett Coleman & Co | – | – | 3 | – | – | 3 | 18 |
| HT Media Limited | – | – | – | 1 | – | 1 | 4 |
| Rediffusion Brand Solutions | – | – | – | 1 | 1 | 2 | 5 |
| Grand Total | – | 2 | 6 | 6 | 6 | 20 | 82 |
Read the table below to find out which publisher or agency won the Gold, Silver and Bronze metals in the Publisher Abby and for which campaign:
| Category | Sub Category | Title | Brand | Winner | Metal |
|---|---|---|---|---|---|
| PUBLISHER | 23a: PUBLISHER ABBY – Best marketing of a printed newspaper / edition | The Festival Experience | Dainik Jagran | Jagran Prakashan | Bronze |
| PUBLISHER | 23a: PUBLISHER ABBY – Best marketing of a printed newspaper / edition | The Hindu- Made of Chennai Campaign | The Hindu-Chennai | The Hindu Group | Merit |
| PUBLISHER | 23a: PUBLISHER ABBY – Best marketing of a printed newspaper / edition | The Nudge | Dainik Jagran | Jagran Prakashan | Merit |
| PUBLISHER | 23b: PUBLISHER ABBY – Best marketing of a printed magazine | Frontline Relaunch | Frontline – The Hindu | The Hindu Group | Merit |
| PUBLISHER | 23b: PUBLISHER ABBY – Best marketing of a printed magazine | Sportstar Relaunch | Sportstar – The Hindu | The Hindu Group | Merit |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | #DontLetWordsKill | The Telegraph | ABP | Silver |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | Unplastic India | The Times of India | Bennett Coleman & Co | Silver |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | #MakeTheChangeHappen | The Telegraph | ABP | Bronze |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | Broken Wing | FREE PRESS JOURNAL | Rediffusion Brand Solutions | Bronze |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | Code Red | Dainik Jagran | Jagran Prakashan | Bronze |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | The Bird Song | Dainik Jagran | Jagran Prakashan | Merit |
| PUBLISHER | 23c: PUBLISHER ABBY – Best promotion of a CSR / Cause related Marketing initiative in traditional or online space | TAP GUN | FREE PRESS JOURNAL | Rediffusion Brand Solutions | Merit |
| PUBLISHER | 23d: PUBLISHER ABBY – Best client-brand activation or display advertising innovation by a publisher | Cadbury Gaane Mishti | Cadbury Dairy Milk | ABP | Silver |
| PUBLISHER | 23d: PUBLISHER ABBY – Best client-brand activation or display advertising innovation by a publisher | Cadbury Iniya Kondattam (Sweet Celebration) | The Hindu | The Hindu Group | Gold |
| PUBLISHER | 23d: PUBLISHER ABBY – Best client-brand activation or display advertising innovation by a publisher | The Hindu Our State Our Taste | The Hindu Group | The Hindu Group | Silver |
| PUBLISHER | 23d: PUBLISHER ABBY – Best client-brand activation or display advertising innovation by a publisher | Masthead Jacket with Common Man Integration | The Times of India | Bennett Coleman & Co | Silver |
| PUBLISHER | 23d: PUBLISHER ABBY – Best client-brand activation or display advertising innovation by a publisher | Coca-Cola Kolkata is Cooking | Coca-Cola | ABP | Bronze |
| PUBLISHER | 23d: PUBLISHER ABBY – Best client-brand activation or display advertising innovation by a publisher | Advertorial jacket with Text Redaction | The Times of India | Bennett Coleman & Co | Silver |
| PUBLISHER | 23e: PUBLISHER ABBY – Best use of Native or Branded Content for client brand-marketing by a publisher | Cadbury Gaane Mishti Folk Fusion | Cadbury Dairy Milk | ABP | Gold |
| PUBLISHER | 23f: PUBLISHER ABBY – Best Digital Publication Advertising & marketing by a publisher via Web/App/Social | Transacting Audience Data Cohorts with HT Transact | HT One Transact | HT Media | Bronze |
