During IPL 2024, Viewers Displayed 1.2x More Attention To Ads On CTV Than On LTV & YouTube CTV: JioCinema’s Study
JioCinema, the Official Digital Streaming Partner of TATA IPL 2024, has released the results of a ...
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Tata Emerges As The Buzziest Brand, Followed By JioCinema in IPL 2024: Wavemaker MESH Report
Wavemaker MESH – the Real Time Data Intelligence solution today released the 9th edition of Earned ...
IPL 2024 Witnesses 35% Surge In Social Media Engagement Compared To Last Season: Interactive Avenues Report
Interactive Avenues, a full-service digital agency and the digital arm of IPG Mediabrands India, launched "IPL ...
JioCinema Records 2,600 Crore Views During IPL 2024
JioCinema, the official streaming platform for the TATA IPL has record a reach of 2,600 crore ...
Decoding Trade Fantasy Game’s Marketing Gameplay For IPL 2024 & More With Jaya Chahar
Launched in 2023, Trade Fantasy Game- the birth child of Jaya Chahar and Deepak Chahar’s JCDC ...
IPL 2024: Here’re The Ad Campaigns Making Waves This Season
The Indian Premier League (IPL) stands as a pinnacle moment for brands to reach out to ...
IPL 2024: A Sneak Peek Into Team Sponsors & Anthems As We Hit Mid-Season
The Indian Premier League (IPL 2024) has evolved into more than just a cricket tournament since ...
IPL 2024: Disney Star Secures 17 Sponsors, While JioCinema Ropes In 18 Sponsors
As the Indian Premier League (IPL) 2024 kicked off recently, advertisers are queuing up at Reliance-backed ...
On Prime Day 2024 Brands Increased Sponsored Ad Budgets Significantly, Doubling Or Tripling Spending: mFilterIt
mFilterIt, the Adtech platform, has released comprehensive insights into the promotional tactics employed during Amazon Prime ...
IPL’s Business Value Surged By 6.5% To $16.4 Billion in 2024: Houlihan Lokey
The Indian Premier League's (IPL) business value has surged by 6.5%, reaching $16.4 billion in 2024, ...
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