Joining as the Jury Chairs for the Health Category and Still Print Category at the ABBY Awards 2024 powered by One Show are Medulla’s Praful Akali and Enormous’ Ashish Khazanchi, respectively.
Praful Akali, Managing Director and Founder, Medulla, who has been appointed as the Jury Chair for the newly created Health category at the Abby Awards 2024, is one of the most awarded healthcare creative professionals globally since 2015. He has had close to 50 shortlists and over 20 awards including a Grand Prix at the leading global awards Lions Health, Clio, Global, London Festival, and Spikes.
As one of the few creatively renowned professionals that has also worked as a client, last at Pfizer, Akali demonstrates how creativity and effectiveness work together and has led Medulla to win the Healthcare Agency of the Year in 2016 at Cannes Lions.
In fact, for the first three years of the Lions Health, Medulla had been the only agency globally to feature in the top three agencies of the year. Additionally, it was the only healthcare specialist agency to be featured in the list of World’s Leading Independent Agencies 2018.
In the past, Akali has also served as a jury member at Cannes Lions, LIA, Clio, Effies and the Global awards and in 2018, he spoke on the motto of Lion’s Health, life-changing creativity on the Lions Health Inspiration stage as well.
On the other hand, Ashish Khazanchi, Founder and Chief Creative Officer, Enormous, who is joining as the Jury Chair of Abby Awards 2024 powered by One Show in Still Print category, has also worked in most of the major agency networks, and on some of the biggest global and Indian brands.
He has taken Enormous from a startup to one of the leading independent creative agencies in the country and made it the first ever independent agency to win a Grand Effie in the country this year.
During the span of his career, Khazanchi has now only held leadership roles in agencies like Y&R, Ogilvy, McCann and Publicis, but also won over 300 awards with many international ones like the One Show, D&AD, Spikes and Cannes.