In the world of marketing, innovation knows no bounds. Recently, the streets have witnessed the spectacle of a supersized colossal eyelashes curled by a gigantic mascara wand in the train. Not far away, oversized bags on wheels have taken to the streets of Paris, turning everyday scenes into extraordinary sights.
These larger-than-life appearances might seem straight out of a fantasy, but they are the result of a new wave of out-of-home advertising – CGI ads that are redefining the realm of marketing. These amazing spectacle has taken marketing to new heights. It’s a prime example of how Computer Generated Imagery (CGI) activations are reshaping advertising dynamics across the globe.
Best CGI Marketing Campaigns
From the huge bra displayed on the Manhattan Bridge by Alexander Wang to the sight of Giant Barbie moving along the streets of Dubai, let’s take a peek at a few of the latest CGI advertisements that have caught our attention.
1. Alexander Wang
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2. Maybelline
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3. Mattel (Barbie)
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4. Mattel (Barbie & Oppenheimer)
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5. Isabel Marant
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6. Jacquemus
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7. Zara
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9. Pandora
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10. Victoria Beckham
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11. Melts
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If you think we haven’t mentioned your favorite CGI ads, feel free to share them in the comments section below!
Also Read: What Is CGI Marketing And How Brands Can Harness The Power Of CGI
