Paytm CEO, Vijay Shekhar, reacted to the recent move by Amazon India. Amazon has launched Local Shops on Amazon in India, which will allow local sellers to sell online on Amazon is their area.
Under this program, local sellers will be able to sell items locally in the area and have to deliver the items themselves. People will be able to search the products from local shops in the city on Amazon.
Paytm CEO, Vijay Shekhar shared his vision in a tweet and said local is a new global business plan. He also said that O2O will be the future in India.
Local is new global business plan. #O2O will be mainstream faster than "online retail" in India. https://t.co/NHIeFr2nJ6
— Vijay Shekhar Sharma (@vijayshekhar) April 23, 2020
Many people hailed this move by Amazon while some were asking what O2O is. Well, O2O is an online-to-offline business model where a seller uses online means to drive sales of his or her brick-mortar store.
Here are some interesting reactions of people on Twitter:
Bang on! Look forward to serving you too, of course your nearby store soon 🙂
— Coutloot (@coutloot) April 24, 2020
Something similar to JioMart plan!
— Jim Kim (@jimkimmit) April 23, 2020
During this time of lockdown, it is the local kiranas, who are saving our days. The must be uplifted and partnered.
— TheGreatDistractor (@verbose_mr) April 24, 2020
This was opportunity available earlier. No body tried to do it because it involved lot of hard work now also local players should do it rather than Amazon.
— hemant gupta (@ghemant123) April 23, 2020
What is O2O my mind is still mumbling about it.
— Murugadoss (Doss) Balasubramanian (@murugadossb) April 23, 2020
Experts suggest this move by Amazon comes in wake of the Jio-Facebook deal, which is planning to allow millions of neighborhood stores in the country to sell online locally.
But anyway it seems like, going local is a new global business plan.
