Marketing Mind
Newsletter
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More
    • All
    • Case Studies
    • Celebrating Women Leaders
    • Guest Posts
    • Podcast and Video
    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

No Result
View All Result
Marketing Mind
No Result
View All Result
Home What’s Buzzing

Reliance Eyes Aviation Sector By Investing In Jet Airways & Air India

Surabhi Kedia by Surabhi Kedia
April 21, 2019
in What’s Buzzing
A A

Jet Airways flew really high for almost 25 long years, but currently, it had to temporarily suspend all operations due to lack of funds. Sadly, the lenders led by State Bank of India refused ₹983 crore of emergency interim funding to the aviation company.

Are you with Jet Airways? Even if you are, nothing can change the fact that the suspension of its operations is actually attracting companies to buy stakes of Jet Airways.

Not only Jet Airways but Air India is also in the same radar. Both Jet and Air India reported losses in the last financial year and their combined market share is less than 25 percent as on date.

RIL to acquire Jet Airways?

Sources have reported that Mukesh Ambani-led company, Reliance Industries Ltd., has revealed interest in acquiring stakes in the beleaguered Jet Airways. Though, the news cannot be confirmed yet because RIL is not among the parties that submitted an Expression of Interest (EoI) to the lenders for acquiring Jet Airways.

Etihad Airways to join the queue..

Another source reported that UAE-headquartered Etihad Airways may join in the bid at a later date. Etihad has already submitted an EoI to the lenders and already owns 24 percent of Jet Airways.

According to FDI norms, Etihad can acquire a maximum of 49% stake under the automatic route. The FDI norms in civil aviation allow NRIs to acquire 100% in airlines under the automatic route. For more than 49%, it will require government approval. Jet owed ₹8,414 crore to lenders and SBI, which is overseeing the sale process on behalf of lenders, have received five-six EoIs from various parties including equity firms and foreign airlines.

What about Air India?

The government, in March 2018, had issued a preliminary information memorandum with regard to disinvestment process in Air India. Since it did not receive any bids, Arun Jaitley-led ministerial panel postponed the plan to sell 76% government holding. It later decided to sell Air India’s subsidiaries and assets to reduce the national carrier’s debt.

Air India along with Jet Airways?

Sources reported that Reliance might also explore the possibility of buying stakes in Air India and help the carrier come out of its ₹48,781 crore debt.

Jet Airways had a domestic market share of 11.4% in February, and Air India 12.8% whereas Jet had a consolidated market share of 16.8% while that of Air India was 13.2%.

Indigo, the country’s biggest airline carrier has a market share of 43.4 percent. Although the sources have to say a lot, we will wait until RIL officially discloses about its future plans. At this moment let us all hope, Jet Airways gets back to its own two feet along with 16000 employees!

Related Posts

Samay Raina & Netflix Fuel Buzz Around India's Got Latent 2 Launch
What’s Buzzing

Samay Raina & Netflix Fuel Buzz Around India’s Got Latent 2 Launch

by MM Desk
June 17, 2026

Fresh speculation around India's Got Latent is taking over social media after Samay Raina posted a cryptic Instagram poll asking...

Telegram CEO Pavel Durov Responds To India's Temporary Ban Ahead Of NEET Re-Test
What’s Buzzing

Telegram CEO Pavel Durov Responds To India’s Temporary Ban Ahead Of NEET Re-Test

by MM Desk
June 17, 2026

Telegram founder and CEO Pavel Durov has criticised the Indian government's temporary restriction on the messaging platform ahead of the...

Latest

The Many Faces Of Fatherhood: A Look At This Year's Father's Day Brand Campaigns

The Many Faces Of Fatherhood: A Look At This Year’s Father’s Day Brand Campaigns

June 19, 2026
Fevikwik, Ogilvy, Ogilvy India, Fevicol, Cadbury, Chutki Mein Chipkaye, Kuch Khaas Hai, Piyush Pandey, Prasoon Pandey

Chutki Mein Chipkaye: The Ad That Glued Itself To Memory

June 19, 2026
Reliance’s Media & Entertainment Business Reports Rs 34,197 Cr Revenue In FY26

Reliance’s Media & Entertainment Business Reports Rs 34,197 Cr Revenue In FY26

June 19, 2026
7 Brand Campaigns That Used Trust, Emotion, & Culture To Win Consumers This Week

7 Brand Campaigns That Used Trust, Emotion, & Culture To Win Consumers This Week

June 19, 2026
Jio Introduces AI Call Agent & Upgrades MyJio App With AI Concierge Features

Jio Introduces AI Call Agent & Upgrades MyJio App With AI Concierge Features

June 19, 2026
Meta Explores Investment In CRED At $4 Bn Valuation: Reports

Meta Explores Investment In CRED At $4 Bn Valuation: Reports

June 19, 2026
Facebook X-twitter Instagram Youtube Linkedin
Discover the latest trends in Marketing, Advertising, Startups & Media.​
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor
  • About Us
  • Millennial Achievers
  • Contact Us
  • Privacy Policy
  • Become a Guest Contributor

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

By continuing you agree to our Privacy Policy & Terms & Conditions

 

©2026 Copyright. RVCJ Digital Media Pvt Ltd

To Advertise & Collaborate With Marketing Mind, Contact Us Here.

Subscribe to our newsletter for exclusive content.

  • About Us
  • Contact Us
  • Become a Guest Contributor
  • Terms & Conditions
  • Privacy Policy
Facebook X-twitter Instagram Youtube Linkedin

©2024 Copyright. RVCJ Digital Media Pvt Ltd

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms bellow to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
No Result
View All Result
  • Home
  • Advertising
  • Marketing
  • Media
  • Business
  • What’s Buzzing
  • Millennial Achievers
  • More

© 2025 RVCJ Digital Media Pvt Ltd.

This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.