Havas Life has announced the appointment of João Camacho as Chief Creative Officer, India & Middle East. He will be based in Mumbai and work across India and the Middle East region, reporting to Eric Weisberg, Global Chief Creative Officer, Havas Health, and Dorelle Kulkarni, Managing Director, Havas Life Mumbai.
With more than two decades of global experience in healthcare communications, João brings an international perspective shaped by leadership roles across Africa, Europe, the United Kingdom, the United States, and the Middle East. He has focused on transforming complex science into human-centred healthcare communications.
Joining from Publicis in Dubai, João has partnered with pharmaceutical and health organisations to launch medical treatments, build disease-awareness platforms, and create patient-first communications that deliver measurable impact across markets. His work has been recognized at international festivals including FIAP, CCP, New York Festivals and other leading award shows. He has also served as jury member at Cannes Lions Health, New York Festivals, LIA Awards, CLIO Health, LYNX Health, Saniss Awards, and The One Show.
João’s appointment comes as Havas Health continues to expand in India and the Middle East, investing in talent, innovation, and AI-enabled creativity to help clients navigate the healthcare landscape. This was highlighted at CES 2026, where Havas unveiled AVA, a global large language model portal, to accelerate creative and strategic collaboration through the Group’s Converged.AI operating system. Presentations by Yannick Bolloré, Chairman and CEO of Havas, reinforced the Group’s commitment to combining human ingenuity with AI to deliver value for clients worldwide. Across India and the Middle East, this approach is enabling Havas Life teams to deliver work that is locally relevant and globally connected.
João’s leadership will focus on strengthening Havas Life’s creative offering across the region, helping clients connect with audiences in more meaningful ways.
Eric Weisberg, Global Chief Creative Officer, Havas Health, said, “João is a truly global creative leader with a deep understanding of how healthcare brands must show up differently across cultures, markets, and moments. His experience, curiosity, and belief in creativity as a force for progress make him a powerful addition to our leadership team as we continue to grow in India and the Middle East.”
Charles Houdoux, Global Chief Client Officer Havas Health, CEO APAC-LATAM, said, “Havas Health’s bold expansion in India and the Middle East fuels its rapid growth trajectory across Asia, solidifying its position as one of the region’s leading healthcare communications networks. João’s appointment reflects our ambition to build world-class creative leadership locally, while staying deeply connected to the global Havas Health vision. He brings the cultural fluency, strategic thinking, and creative confidence these markets demand.”
Dorelle Kulkarni, Managing Director, Havas Life Mumbai, said, “We’re delighted to welcome João Camacho to Havas Life Mumbai. He brings a rare blend of global perspective and deep local sensitivity, matched by curiosity, humility, and a genuine passion for improving healthcare experiences. As client expectations evolve beyond communication to true partnership spanning culture, patients, physicians, regulation, and a fast-changing healthcare landscape, João’s mix of strategic thinking, empathy, and creativity makes him ideally suited for this role. I look forward to working with him as we strengthen Havas Life in India and create relevant impact for patients, caregivers, doctors, and health and wellness brands.”
João Camacho, Chief Creative Officer, India & Middle East, Havas Life, said, “Joining Havas Health feels like stepping onto a stage built for bold ideas and stories that truly move people. Leading creative across India and the Middle East, a region buzzing with energy, innovation, and possibility, is both thrilling and humbling. I can’t wait to bring my perspective, curiosity, and passion to this incredible platform, shaping campaigns that inspire, connect, and make a real difference.”
