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    Why Global Pop Culture Is The New Local Marketing

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

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SW Network Launches New Growth-Oriented Vertical- SW Growth Labs

Integrated advertising agency- SW Network (formerly Sociowash) has launched its new growth-oriented vertical- SW Growth Labs. The same is curated to elevate brands through tailored strategies for robust ROI delivery and will provide specialised services in performance marketing, media buying, search engine optimisation and website development.

MM Desk by MM Desk
February 7, 2025
in Advertising
A A
SW Network Launches New Growth-Oriented Vertical- SW Growth Labs

Integrated advertising agency- SW Network (formerly Sociowash) has launched a new growth-oriented vertical- SW Growth Labs after being in operations for a decade.

Curated to elevate brands through tailored strategies for robust ROI delivery, SW Growth Labs will provide specialised services in performance marketing, media buying, detailed analytics, search engine optimisation and website development.

So far, SW Network has been known for providing a robust suite of services, from media buying and branding to lead generation and D2C growth.

That said, with SW Growth Labs, the agency takes these capabilities to new heights, offering a sharp focus on delivering measurable ROI and empowering brands across industries to thrive in an ever-evolving market.

Leveraging SW Network’s innovative framework, SW Growth Labs brings a unique value proposition: combining creativity with precision for impactful and sustainable results. The same will seamlessly integrate media, tech, and branding with SW Network’s robust capabilities in creative, a comprehensive creator network, and an in-house production house which ensures brands have the tools to build visibility, drive sales, and maximise ROI.

Commenting on the launch of the same, Raghav Bagai, Co-founder, SW Network, spoke on the agency’s holistic vision and said, “SW Network has always been about offering integrated marketing solutions. With SW Growth Labs, we’re doubling down on performance-driven services, combining them with our legacy of creative media strategies to take our clients’ growth to the next level. This vertical is built to transform ambition into achievement.”

To this, Pranav Agarwal, Co-founder, SW Network, emphasized the evolution of the agency’s offerings, added, “Our decade-long expertise in media and branding now finds a dedicated home in SW Growth Labs. This isn’t just a new chapter—it’s the next step in our journey to deliver high-impact, ROI-driven campaigns with a focus on D2C, lead generation, and digital excellence. SW Growth Labs represents the synergy between our proven track record and our vision for the future.”

Furthermore, Shlok Hari, Director- SW Growth Labs, also outlined the vertical’s purpose, “SW Growth Labs was born from a desire to take what SW Network has mastered and deliver it with greater focus. Whether it’s tactical inventory buying, D2C scaling, marketplace upliftment, or advanced tech and analytics, our vertical is designed to push boundaries while staying true to the values of transparency and innovation.”

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