Viva, a manufacturer and supplier of aluminium composite panels (ACP), has appointed Bollywood actor Anil Kapoor as its first-ever brand ambassador.
As per the company, the actor’s iconic persona and versatile career reflect the same spirit of innovation and dynamic energy that has defined Viva ACP’s journey in revolutionising architectural design.
Kapoor, known for his enduring charm and adaptability, is an apt reflection of the company’s core values- versatility, reliability, and innovation. As the face of Viva ACP, he will champion the brand’s mission to make cladding solutions more accessible and stylish, while also promoting sustainability and advanced technology in the building sector.
This collaboration aims to highlight the design possibilities of the company, underscoring its potential for modern architecture, interior design, and sustainable construction practices. With Kapoor’s global appeal, Viva ACP aims to inspire a new wave of awareness and interest in cladding, reaffirming its position as a leader in the industry.
Speaking about his new role as the brand ambassador for the company, Kapoor said, “Partnering with Viva ACP is a unique opportunity for me to associate with a brand that exemplifies innovation and durability. I’m impressed with their forward-thinking approach towards cladding and their ability to redefine spaces with cutting-edge designs. Viva ACP’s products represent a perfect balance of aesthetics and functionality, and I’m excited to be part of a brand that’s making a significant impact in both the national and international markets.”
Commenting on this collaboration, Prakash Jain, CMD, Viva ACP, said, “We are thrilled to welcome Anil Kapoor to the Viva family. His unparalleled success, both in India and internationally, mirrors our commitment to excellence and our vision to take Indian innovation to the global stage. Together, we aim to inspire new perspectives in cladding design and underscore the limitless potential of aluminium composite panels. This collaboration will elevate Viva’s reach, empowering architects and designers to create extraordinary spaces.”
