To expand its ad sales portfolio by delivering cutting-edge solutions and deepening its footprint in global markets, communication industry behemoth- Truecaller has appointed Hemant Arora as its new VP- Global Ad Sales Business.
WIth this strategic appointment, Truecaller aims to further strengthen its position in the ads business and double down on its largest revenue stream as well as redefine its global ad sales strategy.
Joining Truecaller with over 25 years of expertise in driving high-growth revenue strategies and managing global operations, Arora has consistently delivered transformative results for top-tier media and technology companies such as TikTok, Times Network, Dainik Bhaskar Group, NDTV Media and Discovery Networks South Asia.
He joins the communications major from TikTok, wherein he was responsible for heading global accounts for Europe, APAC and METAP regions.
Expressing his enthusiasm on the new role, Hemant Arora, Vice President- Global Ad Sales Business, Truecaller, said, “With a global active user base of over 425 million people, Truecaller is uniquely positioned at the intersection of technology, trust, and communications. I am excited to join the team and look forward to driving impactful growth and deepening our partnerships, globally.”
To this, Rishit Jhunjhunwala, CEO, Truecaller, added, “Hemant’s proven track record of building scalable revenue models and his deep understanding of global markets make him the ideal leader to drive Truecaller’s ad sales strategy. His appointment will further strengthen our vision to revolutionize how brands connect with consumers and unlock the full potential of our platform for advertisers across the globe.”
