The Coca-Cola Company has onboarded Shantanu Gangane as Senior Director- Integrated Marketing Experience (IMX), INSWA.
Previously, he was Head of North Labels and Vice President Marketing at Universal Music Group from December 2018 to February 2024. Before this, from January 2017 to November 2018, he served as Chief Marketing Officer (CMO)- Viu, India-OTT at PCCW Media.
Earlier, he was associated with Times Network for over six years. He joined the network in September 2010 as Head of Marketing- Times TV Network. Additionally, he was also Head- Marketing- Movies Now.
Subsequently, he was promoted to Associate Business Head- Movies Now in April 2013. Finally, from October 2014 to December 2016, he served as Head- Marketing and Research for Times Network (Times Now, ET Now, Magicbricks Now, and ZOOM).
From September 2007 to September 2010, he was associated with Viacom18 Media as Senior Manager- Marketing. Previously, he served as Senior Brand Manager at Radio City for nearly two years.
Before this, in his previous tenure with Viacom18 Media, he was Manager Marketing- Nickelodeon from March 2005 to December 2005. In the past, he served as Client Servicing Manager at Draft FCB Ulka (now FCB Ulka) from June 2003 to February 2005.
