Talentrack, a talent-casting and content marketplace, has appointed Abhishek Chatterjee as Managing Director (MD). In this role, he will lead the company’s two key verticals, Content Marketplace, which connects filmmakers, brands and agencies with an ecosystem of content producers and creators and Talent Casting, which helps discover and recruit performing artists.
In addition to overseeing operations, he will spearhead the management of the company’s Mumbai and Delhi offices. With a record in both corporate and creative industries, he will be entrusted with steering the company into its next phase of growth and innovation.
Chatterjee will work closely with Founder- Vineet Bajpai and Tech Co-Founder Manishi Singh, to ensure alignment with the company’s strategic goals. As per the company, his role will be pivotal in consolidating Talentrack’s position as a market leader in both areas.
Chatterjee has an extensive experience from his previous roles at Oracle and Bajaj Auto.
On his appointment, Chatterjee, said, “I am truly honored to step into the role of Managing Director at Talentrack, a platform that I have been proud to contribute to for the past seven years of my career. Talentrack’s mission to leverage technology to simplify & enhance the collaboration between artists and opportunities, and to build a first-of-its-kind content marketplace are things I am deeply passionate about. I look forward to leading our incredible team as we continue to innovate and expand our platform, making it even easier for Filmmakers, Brands, Agencies, Studios, and Production Houses to connect with the right talent and create the right content.”
Speaking on the development, Vineet Bajpai, Founder, Talentrack, said, “What started as a Talent-Casting platform for Bollywood has now evolved into what we call the 4Cs Model- Casting, Creators, Content, and Campaigns. While Casting of Actors, Models, Singers, Influencers, etc. remains a central offering, Talentrack is now emerging as a comprehensive content-solutions marketplace. We offer Any Speed, Any Budget, Any Location content to brands, agencies, and production houses through our vast aggregation of content creators and producers. At this growth juncture, Chatterjee’s exemplary leadership will play a pivotal role.”
