This Teachers’ Day, Marketers Spotlight Lessons That Continue To Shape India’s Marketing Minds
Teachers’ Day has not always meant chalk dust and blackboards. In the world of marketing, the ...
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Tag: Kartik Mahadev
It Was Time Our Look Matched Our Legacy: Ashish Sehgal On Z’s Rebranding
What happened when a household name that had been part of Indian living rooms for over ...
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ZEE5 Unveils New Brand Identity To Position Itself As Hyper-Personalised & Language-First Content Hub
ZEE5 has relaunched its brand identity to emphasize local language content and culturally authentic stories. The ...
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Here’s How ZEE Is Using ‘Dilfluencers’ To Make Its TV Characters Perfect Partners For Brands
Ashish Sehgal, Chief Growth Officer for Digital and Broadcast Revenue at ZEE, and Kartik Mahadev, Chief ...
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