Segumento today announced the appointment of Tabrez Alam as its Chief – Business Strategy and Data Alliances. In his new role, Tabrez will lead Segumento’s work across business strategy, growth, partnerships, positioning, and worldwide expansion. Beyond India, he will guide Segumento’s entry into international markets including the Middle East, Southeast Asia, and other global hubs.
With over 28 years of experience in AdTech, MarTech, and Data Strategy, Tabrez has worked in strategic partnerships, data monetization, product innovation, and go-to-market design for global growth models. He is known for scaling startups and building strategies that align innovation with business outcomes.
Prior to Segumento, Tabrez served as Chief Strategy Officer at Bobble AI, where he worked on the company’s first-party data business and AdTech-led branding solutions.
Over his career with organizations such as Syncmedia, Zeotap, Vdopia, and Tata Teleservices, Tabrez has built revenue models, forged alliances, monetized data, and developed AdTech and data solutions for growth.
Himanshu Pandey, Founder & CEO of Segumento, said, “Tabrez’s business acumen and proven track record make him an invaluable addition to our leadership team. He blends strategic vision with hands-on execution—qualities that are critical as Segumento enters its next phase of global expansion. His expertise in scaling businesses and building enduring partnerships will strengthen our international footprint and accelerate our mission of shaping the future of data intelligence as a growth engine for brands worldwide.”
On his appointment, Tabrez Alam said, “My career has centered around designing scalable data monetization and AdTech models that unlock omnichannel growth. I see a strong alignment between my expertise and Segumento’s focus on Profile Enrichment, Custom Audiences, and Location Intelligence. I am eager to shape strategic growth, forge global alliances, and elevate Segumento into a global leader in data intelligence.”
