How Brands Can Shine In The Era Of Conscious Influence
In a landscape increasingly defined by ethical awareness and sustainable practices, brands are re-evaluating their strategies ...
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Privacy First, Profit Later: How Contextual Advertising Wins In The Age Of Data Transparency
Imagine you're reading an article about the latest advancements in electric vehicles. As you scroll through, ...
Clarity On Food & Health Categories, More Powers For ASCI Discussed With MIB During SDC Meeting
In a meeting held on July 19 by the Ministry of Information and Broadcasting (MIB) with ...
Harit Nagpal Pushes For Regulatory Uniformity Or Forbearance For Traditional Distribution Platforms
In a recent broadcasting industry stakeholder consultation roundtable meeting, a part of the Curtain Raiser event ...
DB Corp’s Consolidated Net Profit Rises 50% YoY To Rs 117.9 Cr In Q1FY25
DB Corp announced that its advertising revenue for the quarter ended June 30, 2024, grew by ...
Health Ministry To Ask BCCI To Stop Displaying Surrogate Tobacco Ads During Cricket Matches: Reports
The Union Health Ministry is planning to ask the Board of Control for Cricket in India ...
Why Bo’s The Voice Company Made A ‘Content’ & Not ‘Ad’ Film For DaMENSCH’s Innerwears
It is a widely known fact that if there’s one thing which turns the viewers off ...
Patanjali Stops Sale Of 14 Products After Suspension Of Manufacturing Licenses
Baba Ramdev’s Patanjali Ayurveda informed the Supreme Court that it has stopped selling 14 products following ...
SC Directs MIB To Submit Affidavit On SDC Recommendations Within 3 Weeks
The bench of Justice Hima Kohli and Justice Sandeep Mehta have directed the Ministry of Information ...
Delhi High Court Orders Mediation For Tesla Inc & Tesla Power Trademark Dispute
Delhi High Court has referred a trademark infringement case between Tesla Inc and Tesla Power to ...
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