Top 7 Campaigns Of The Week That Turned Screens Into Shared Experiences
In today’s crowded media landscape, it takes more than just eye-catching visuals or catchy slogans to ...
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Brands Are Investing In Quick-Commerce Just To Maintain Market Share: MMA India’s Moneka Khurana
Quick-commerce is becoming a disruptive force in India’s retail and digital commerce sectors. This shift was ...
Publicis Groupe South Asia Appoints Paritosh Srivastava As CEO Of BBH India
Publicis Groupe South Asia has appointed Paritosh Srivastava as Chief Executive Officer of BBH India. This ...
Meta Launches AI-Powered Ad Tools For E-commerce & Retail Business Growth
Meta has launched new tools that can help drive growth and incremental performance gains for e-commerce ...
Havmor Onboards Tamannaah Bhatia & Hardik Pandya As Brand Ambassadors For Its ‘Soooo Tasty, You Wanna Havmoorrrr!’ Campaign
Havmor Ice Cream, a part of LOTTE Wellfood, has unveiled its new campaign Soooo Tasty, You ...
Vibrant Vibes And Meaningful Messages By Brands Captures The Spirit of Holi This Year
Holi in India has always been a festival of colours, laughter, and togetherness, but in 2025, ...
Speed vs Scale: Can Quick-Commerce Match E-Commerce’s Profitability?
Quick-commerce in India initially emerged as a solution for the rapid delivery of groceries, addressing the ...
Coca-Cola, Google, Zomato & More: How Brands Rode The Wave Of India’s ICC Champions Trophy Win
In a nail-biting match between India and New Zealand on March 9, 2025, team India emerged ...
Brands Play Cupid With Cheeky Twists & Heartfelt Valentine’s Day Campaigns
Love is in the air, and as February casts its romantic spell, the world seems to ...
Health, Pharma & Personal Care To Be Next Huge Categories Driving Consumption In Quick Commerce: Atique Kazi
A significant portion of the growth in quick commerce is coming from tier 2 and tier ...
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