When Advertising Giants Collide: Inside Omnicom’s Acquisition Of IPG
If there was ever a moment that made the global advertising community collectively raise an eyebrow, ...
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AAAI Elects Srinivasan K Swamy As President & Jaideep Gandhi As VP
Srinivasan K Swamy, Executive Group Chairman of R K Swamy, has been elected President of the ...
Despite Massive CTV Growth, Linear TV Base Still Remains Extremely Significant For India TV: Ritu Dhawan
The future of viewing experience is evolving into a more personalised, interactive, and immersive experience, Ritu ...
Ad Network Omnicom Group In Advanced Negotiation Talks To Takeover Interpublic Group
In a recent first, two of the world’s biggest ad holding companies- Omnicom Group and Interpublic ...
What’s Fueling The Surge In Print Ads This Festive Season
As India embraces its festive spirit, print media emerges as a vital channel for advertisers, with ...
Magicbricks Promotes Prasun Kumar To Chief Marketing Officer
Magicbricks, a real estate portal, has elevated Prasun Kumar as Chief of Marketing. In this role, ...
GroupM’s Prasanth Kumar Re-elected As AAAI President, Havas’ Rana Barua Becomes VP
The not-for-profit, industry-led and industry-managed trade association of advertising agencies- Advertising Agencies Association of India (AAAI) ...
Saffola Teams Up With Four TV Channels To Amplify Its #SaffolaStepUpForYourHeart Movement
A heart-care brand- Saffola has joined forces with Star Plus, Zee TV, Sony Sab, and Colors ...
From YouTube Adding 9 Latest Features To WhatsApp Business’ New Tools, Here Are Buzzworthy Social Media Updates That Need A Double-Tap
As the user presence on social media platforms grows stronger each passing day and updates come ...
What Makes Ad Industry Leaders Perceive Disney-RIL Merger A ‘Diwali Bonanza’ Yet ‘Monopolistic Monolith’
Since the beginning of times, it is a universally known fact that ‘1+1 makes 2’ but ...
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