Maximising ROI Across Google Ads, Meta Ads & Beyond
Maximising the need of ROI in digital advertising is no longer about how much you spend, ...
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Kushal Sanghvi Moves On From iCubesWire
Advertising and digital marketing veteran Kushal Sanghvi has announced his departure from iCubesWire, where he has ...
Netflix’s ‘The Ba***ds Of Bollywood’ Ranks Among Strongest Non-Franchise Streaming Launches Post-Pandemic
Netflix’s The Ba***ds Of Bollywood has ranked among the strongest non-franchise streaming launches in India’s post-pandemic ...
Google Launches ‘Carbon Footprint’ Feature To Help Advertisers Track Emissions
Google has introduced a new feature called Carbon Footprint for Google Ads that allows advertisers to ...
Madison Moves Delhi HC To Quash Antitrust Probe Into Ad Agency
Madison Communications has asked the Delhi High Court to quash an antitrust investigation into the advertising ...
Prime Video Reports 25% Global Viewership For Indian Stories, 99% Reach Within India
At FICCI Frames 2025, Prime Video India’s senior leadership has reflected on the platform’s expanding footprint ...
Personality Rights In The Spotlight: Why Celebrities Are Suing Over Their Likeness
Your face is worth money. Your voice is worth money. Your mannerisms are worth money. And ...
Hari Krishnan Steps Down As Chief Business Officer At Tilt Brand Solutions
Hari Krishnan has stepped down as Chief Business Officer at Tilt Brand Solutions, a role he ...
TRAI Releases Recommendations On Digital Radio Policy For Private Broadcasters
The Telecom Regulatory Authority of India (TRAI) has today released its recommendations on “Formulating a Digital ...
Sudhanshu Vats Becomes ASCI Chairman As Body Marks 40 Years
The Advertising Standards Council of India (ASCI) has appointed Sudhanshu Vats, Managing Director of Pidilite Industries, ...
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