Savvytree, a digital marketing agency based in Delhi, has successfully retained the Social Media Marketing Mandate of Titan’s multi-brand premium watch retailer, Helios- The Watch Store for the third consecutive year.
Marking their third year of collaboration, this alliance underscores the ‘successful and mutually beneficial’ relationship between the two.
Known for its craftsmanship, quality, and a wide array of premium timepieces from various international as well as national brands, Helios is an integral part of Titan and has gained the status of being one of the renowned players in India’s premium watch retail sector.
That being said, for the past two years, Savvytree has played a ‘pivotal’ role in elevating the brand’s online presence across various social media platforms, showcasing ‘adaptability and expertise’ in the ever-changing digital marketing landscape and bringing a ‘fresh perspective’ to the brand.
As per the agency, their campaigns are designed not just for watch aficionados but also to captivate a larger audience, connecting with people’s diverse interests and lifestyles via an innovative approach to content creation which has significantly contributed to Helios’ digital success.
Additionally, the agency also mentioned that it has been ‘instrumental’ in orchestrating in-store activities that complement the brand’s online campaigns, creating a cohesive and immersive brand experience, thereby not only enhancing customer engagement and brand awareness but also strengthening the brand’s connect with its audience and fostering a loyal online community.
Commenting on the development, Tanya Khatter, Co-Founder, Savvytree, said, “It’s a privilege to continue our association with Helios by Titan. The past two years have seen substantial growth and engagement for Helios on social media. Our team is committed to developing creative and impactful campaigns that not only resonate with watch enthusiasts but also appeal to a broader audience.”