RepIndia has bagged the integrated mandate for OPPO India, following a multi-agency pitch process. The mandate includes overseeing the brand’s overall creative strategy, digital communication, and social listening bringing together insight-led storytelling and performance-focused creativity under one umbrella.
As part of the mandate, RepIndia will be responsible for building and executing OPPO’s brand communication across digital platforms, crafting content that resonates with its large and diverse consumer base in India. The agency will also leverage its proprietary listening and analytics capabilities to track consumer sentiment, identify cultural trends, and deliver data-backed creative solutions that strengthen OPPO’s brand equity in the competitive smartphone market.
With this win, RepIndia has further consolidated its position in the consumer technology category, where it already handles marquee brands like Canon and JBL. The account will be serviced out of RepIndia’s Delhi office, led by a dedicated cross-functional team spanning strategy, creative, and analytics.
RepIndia, one of India’s leading independent digital agencies, continues to expand its portfolio across categories such as consumer tech, healthcare, finance, and lifestyle. The agency’s integrated model spanning creative, performance, ORM, and listening — has enabled it to drive consistent results for clients seeking both agility and strategic depth.
Archit Chenoy, CEO, RepIndia, said, “We’re delighted to partner with OPPO India, a brand that continues to push the boundaries of innovation and design. What excites us most about this collaboration is the seamless integration of listening with creative strategy — something we see as one of RepIndia’s strongest differentiators. It allows us to craft ideas that are not just imaginative but also deeply rooted in what consumers are actually thinking and feeling. This integration of data, culture, and creativity is where our best work happens, and we’re looking forward to bringing that energy to OPPO.”
