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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Why Brands Need To Optimise For AI Discovery, Not Just Search

    Arun Sadasivan, Scara, emerging sports formats, pickleball, tape ball cricket, celebrity-led leagues, Sporting Nation 2025, WPP Media, Indian sports economy, community-driven sports

    The New Playbook Of Sports: Why Emerging Formats Are Winning India’s Attention

    I've Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    I’ve Never Viewed Success Through The Lens Of Designations: Apoorva Mehandiratta On Building A Legacy That Endures

    The Creator Economy Is Reaching A Critical Turning Point

    The Creator Economy Is Reaching A Critical Turning Point

    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

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Ravichandran Ashwin Joins VOC Automotive As Brand Ambassador & Strategic Investor

VOC Automotive, a multi-brand two-wheeler service network, has appointed cricketer Ravichandran Ashwin as its brand ambassador and strategic investor. Founded in 2019 by Venkatesh BM and Lokesh S, VOC has expanded to 150+ stores and aims for 300 outlets with Rs 50 crore revenue by FY26.

MM Desk by MM Desk
April 28, 2025
in Marketing
A A
Ravichandran Ashwin Joins VOC Automotive As Brand Ambassador & Strategic Investor

VOC Automotive, a multi-brand two-wheeler service network, has onboarded cricketer Ravichandran Ashwin as its brand ambassador and strategic investor.​

Founded in 2019 by Venkatesh BM and Lokesh S, VOC Automotive has rapidly expanded its footprint, achieving over 150 stores nationwide and aiming for 300 outlets with a projected revenue of Rs 50 crore by FY26.

“I’m thrilled to associate with VOC Automotive—a brand that stands for innovation, professionalism, and customer-first values. Their modern approach to 2-wheeler servicing truly aligns with my own principles of precision and consistency. I look forward to contributing to their vision of transforming the 2-wheeler service industry in India,” said Ravichandran Ashwin​.

“Having Ashwin onboard is a testament to our vision of excellence. His strategic investment and brand endorsement will propel VOC Automotive to new heights,” Venkatesh BM, Co-Founder and CEO, VOC Automotive​.

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