Piccadily Agro Industries has secured a court injunction restraining Indian Made Foreign Liquor (IMFL) maker Radico Khaitan from using the brand name ‘Kashmyr’ for its recently launched vodka on grounds of trademark violation. The District Court of Karnal has said Radico’s brand name is “deceptively similar/infringing” to Piccadily’s registered trademarks “Cashmir,” “Cashmere,” and their variants.
As per media reports, the interim injunction, dated September 23, has restrained Radico Khaitan and its affiliates from manufacturing, selling, offering for sale, advertising, promoting, or using the ‘Kashmyr’ mark until a final adjudication of the matter. The order has been passed in response to a petition filed by Piccadily Agro on July 30, 2025.
Piccadily registered the trademark “Cashmere” in 2015 for a luxury vodka, later securing “Cashmir,” under which it launched its first vodka. Radico Khaitan had in July 2025 launched ‘Kashmyr’ vodka in the same category and price point, which Piccadily claimed was likely to cause consumer confusion.
The company has also sought a permanent injunction, damages for unlawful use of the mark, and recovery of costs associated with the proceedings. The matter remains sub judice, and a final decision is awaited.
