With a strong offline presence of serving over 4,000 wholesalers and reaching 300,000 retail touchpoints as a manufacturer of playing cards and collectible cards, Parksons Cartamundi is now set to expand its reach in the online space by strengthening its e-commerce presence and forming a strategic alliance with AI Powered cross-border e-commerce accelerator- Assiduus Global.
By leveraging Assiduus’ cutting-edge technology, deep e-commerce expertise and advanced platform, Parksons Cartamundi will tap into a larger digital audience and seamlessly integrate with leading Indian marketplaces such as Amazon and Flipkart, enhancing product visibility and improving customer satisfaction.
Through this partnership, Parksons Cartamundi will offer a wide range of its products on online marketplaces, including bestsellers such as Bicycle, Mereleane, Meredian, Black Box, COPAG and many more.
Additionally, Assiduus’ advanced data analytics capabilities will also provide Parksons Cartamundi with deep insights into shopper behaviour, allowing the brand to refine its offerings and optimize its marketing strategies.
Commenting on the development, Somdutta Singh, Founder and CEO, Assiduus Global, said, “Our partnership with Parksons Cartamundi signifies our commitment to helping brands scale their online presence in the fastest and most cost-efficient way. Our tech-enabled platform simplifies e-commerce by managing everything from demand planning and product listing to last-mile delivery across global and domestic marketplaces, as well as DTC platforms.”
“E-commerce is revolutionizing the way India shops. Partnering with Assiduus is a strategic step toward strengthening our online footprint and reaching a much larger audience across the country,” added Kapil Kejriwal, MD and CEO, Parksons Cartamundi.
