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In the past couple years, if there’s one thing that has got most marketers worried, it's the fragmentation of mediums ...

Market Research Society of India (MRSI) announced the adoption and implementation of its latest Indian Socio Economic Classification System- ISEC, ...

After kickstarting the testing phase of Creator Marketplace in the US in 2022, social media platform, Instagram has now expanded ...

What do you think of when you hear FMCG? Is it just me or all snacks & munch-time guilty pleasures ...

As part of its annual tradition, Madison Media has launched the 11th edition of its report which mentions the agency's ...

Publicis Commerce India in conjunction with Amazon Ads has launched the first edition of Digital Growth Marketing Playbook which outlines ...

In the eighth edition of its comprehensive report on Indian ad industry titled 'dentsu Digital Report 2024', Dentsu India has ...

You’ve probably heard about web push notifications by now, but you’re wondering if they’re suitable for your business. With web ...

In a strategic move to entitle content creators in India, YouTube has rolled out a series of innovative features and ...