Due To Lack Of Investment In Long Term Brand Strategy, World’s 100 Most Valuable Brands Missed Out On $3.5 Tn Value Since 2000: Interbrand
Coming up with its annual Best Global Brands Rankings since 2000, global brand consultancy- Interbrand, in ...
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Adrian Mendonza Rejoins Sandeep Goyal-Led Rediffusion As Senior National Creative Director
One of the renowned independent creative agencies of India, Rediffusion, which is currently owned and led ...
The LEGO® Group Is Back With The Second Year Of The LEGO® Collectors’ Week In The Month Of MAY
Adults these days lead extremely stressful and busy lives! Amidst the chaos & hustle of daily ...
We Envision Godrej L’Affaire To Be A Congregation Of All Lifestyle Brands & Our Entry To Thought Leadership In The Space: Sujit Patil
Being the parent company of a slew of lifestyle-oriented brands such as Good Knight, Godrej Properties, ...
Highlights Of CES 2024: New Updates On Nvidia, Samsung, Sony, And More
CES marks the beginning of the tech industry's new year. Every January, various sectors within the ...
What Makes Elon Musk’s New AI Tool ‘Grōk’ Different From ChatGPT?
Elon Musk's relentless pursuit of advanced artificial intelligence has birthed a new marvel: Grōk, the latest ...
Chatbots And Generative AI: How The Car Consumer Experience Is Being Transformed
Imagine having a conversation with your car, asking it for directions, controlling the music, or even ...
10 Effective Branding Strategies for Luxury Products & Services
In the world of luxury, branding is not just about products or services; it's about crafting ...
How A Picture Frame Company Catapulted to Brand Mattel Inc.
A few brands/companies start with a different business idea and end up with another one becoming ...
Google Pixel Takes On Apple With A Hilarious Campaign “Best Phones Forever”
We all have witnessed advertising being used to fuel age-old brand wars that exist between rival ...
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