One of India’s leading creative agencies- Ogilvy has elevated Sujoy Roy and Nitin Srivastava as the new Chief Creative Officers for Ogilvy Gurugram.
Roy had joined Ogilvy fresh out of college two decades ago and since then hopped between three Ogilvy offices – Mumbai, Kolkata and Colombo, Sri Lanka – making each stop a showcase for his creativity.
Seven years ago, he parlayed that dual expertise into establishing the Ogilvy Design Cell, which he now leads across Ogilvy India. Not only this, he has also amassed a collection of awards for himself and his campaigns have dazzled at Cannes, Clio, One Show, the London International Festival, Ad Fest Asia Pacific, Young Guns and just about every Indian advertising award show worth attending.
From Coca-Cola and Nestlé to Unilever, Marico, ITC, Asian Paints, Zandu, M P Birla, Pantaloons and Eveready, he’s lent his creative streak to some of the biggest brands in the business.
Srivastava, on the other hand, is a painter turned designer turned art director who has spent over 25 years blurring the lines between work and art. He is currently the Senior Executive Creative Director and Creative Head (Luxury and Beauty), Ogilvy North, and has experience across categories on brands like Coca-Cola, Absolut, Chivas, Jameson, MINI, The Park Hotels, Incredible India and WWF. Also, he has played a significant role in creating iconic brands for Pernod Ricard within the alcobev market over the last twenty years.
That said, he has also won over 100 accolades at all the major award shows: Cannes Lions, D&AD, The One Show, Clio, London International, and Adfest and his work has appeared many times in Communication Arts and the Best of Ogilvy Worldwide.
Commenting on the development, Kainaz Karmakar, Harshad Rajadhyaksha and Sukesh Nayak, Chief Creative Officers, Ogilvy India, said, “Sujoy and Nitin are Ogilvy stalwarts. Over the years both have created a stellar body of brave work that has helped grow business and reputation for their partners. Their benchmark setting work across mediums has created impact and earned numerous recognitions locally and globally. But more importantly, it has also earned the love and admiration of our consumers and clients. We are thrilled to see our people step up and take on senior leadership roles. We believe the two of them, along with their partners will push the boundaries of work. Their individual love for design and ideas will come together to write a new chapter for Ogilvy Gurugram.”
