Killer Soup Craze Hits Billboards: Brands Jump On The Netflix Trend

What’s the new love language?

“Sharing soup is my love language.”

Netflix has sparked a new trend in India with its soup billboard saying, “Craving killer soup? Watch now,” placed prominently along a bustling street.

Swiggy quickly followed suit with its own billboard, declaring, “Craving a soup? Order now.”

The trend caught on, and various other brands joined the playful campaign, using the soup mania to creatively promote their products and services in unexpected ways.

Here are some brands that have hopped on the bandwagon:

Goibibo

 

View this post on Instagram

 

A post shared by Goibibo (@goibibo)

Bumble

 

View this post on Instagram

 

A post shared by Bumble India (@bumble_india)

Namma Yatri

 

View this post on Instagram

 

A post shared by Namma Yatri (@namma.yatri)

Servewell

 

View this post on Instagram

 

A post shared by Servewell (@servewell_dinnerware)

Delhi Police

 

View this post on Instagram

 

A post shared by DelhiPolice (@delhi.police_official)

Spotify India

 

View this post on Instagram

 

A post shared by Spotify India (@spotifyindia)

Shaadi.com

 

View this post on Instagram

 

A post shared by Shaadi.com (@shaadi.com)

AJIO.com

 

View this post on Instagram

 

A post shared by AJIO.com (@ajiolife)

Axis Bank

 

View this post on Instagram

 

A post shared by Axis Bank (@axis_bank)

Goibibo

 

View this post on Instagram

 

A post shared by Goibibo (@goibibo)

Vim India

 

View this post on Instagram

 

A post shared by Vim India Official (@vimindia)

LetsShave

 

View this post on Instagram

 

A post shared by LetsShave (@letsshave)

Chinese Wok

 

View this post on Instagram

 

A post shared by Chinese Wok (@chinesewokin)

Servewell

 

View this post on Instagram

 

A post shared by Servewell (@servewell_dinnerware)

Also Read: List Of Top 20 Asia’s Richest Families Acc. To Bloomberg