This Diwali, Jio Studios, the entertainment division of Reliance Industries, has unveiled a new moving logo which is designed to reflect the studio’s commitment to powerful, culturally resonant storytelling.
Since its inception in 2018, Jio Studios has produced a slate of over 100 films and series that celebrate both the depth and diversity of Indian culture. As per the studio, 2024 has marked a period of unprecedented momentum for it, with critically acclaimed and commercially successful releases like ‘Article 370’, ‘Shaitaan’, and ‘Stree 2’, which have performed well across domestic and international markets. In addition, the studio stated that ‘Singham Again’ marked the second-largest opening of the year, and ‘Laapataa Ladies’ was chosen as India’s official Oscar entry.
The logo animation begins with a single spark from a ball of energy that is revealed as Jio, symbolising the genesis of an idea represented by pixie dust, igniting into a rich tapestry of mandala designs which are a symbol of the universe in its ideal form and moving dials of the mandala that bring together Indians languages and musical notes, each element weaving together to form a golden lotus- a timeless Indian symbol of purity, resilience and renewal and associated with Brahma the creator of the Universe.
The lotus opens to reveal an intricate mandala design in all its glory encasing all the elements and at the heart of it is Jio with the final crescendo birthing the Jio Studios logo accompanied by the sound of sitar. With every intricate detail, Jio Studios’ new logo embodies its mission: “Make in India, Show the World”. With just two colours black and gold until the last frame, the logo is timeless and ethereal.
Accompanied by an Indian signature tune layered with numerous Indian instruments, the moving logo captures the essence of the studio’s commitment to creativity and grandeur in storytelling while proudly embracing its Indianness.
With this new logo, Jio Studios signals its ambition to further establish itself on the global stage, inviting audiences worldwide to be part of a journey that celebrates its legacy and bold future.
Watch the new moving logo here:
Commenting on the development, Jyoti Deshpande, President of Media and Content Business, Reliance Industries, said, “2024 has been an incredible year for Jio Studios in which we enjoyed back-to-back box office successes and critical acclaim alike with Stree 2 and Lost Ladies (Laapataa Ladies). A moving logo is an emotion, it is the embodiment of our brand and our values while it captures our vision, and I am particularly happy with the way our logo celebrates our Indianness and wears it on its sleeve. Our new moving logo not only honours our rich heritage but also symbolises our ambition to keep pushing boundaries with scale and innovation. Purity of Ideas and storytelling form the soul of Jio Studios, and this logo reflects our resilient journey beyond languages and genres, to bring unforgettable, uniquely Indian narratives to audiences all over the world.”
