iCubesWire has launched CreatorOps, an AI-driven platform built to manage and track influencer marketing workflows from scripting to final publishing, aiming to reduce delays in campaign execution.
As influencer marketing budgets have increased, campaign management has continued to depend heavily on manual coordination across multiple creators and stakeholders, often leading to missed feedback loops and approval bottlenecks.
CreatorOps has been designed as a centralized dashboard where brands, agencies, and creators can work within a structured workflow instead of scattered communication channels and repeated follow-ups.
The system tracks scripts, feedback, and creative assets in one place and flags pending tasks when deliverables are delayed or stuck in review, helping teams address issues before timelines slip.
It also uses AI automation to reconcile revised creative files with client comments and scans scripts and concepts for legal or brand guideline risks at an early stage, reducing the chances of costly reshoots during the process.
A built-in SLA-based “clock” system monitors turnaround times across stakeholders and identifies where delays occur, allowing brand managers to check campaign progress in real time without requesting manual updates.
According to the company, early adoption of the platform has shown campaigns moving nearly 40% faster due to automated workflows and structured collaboration across teams.
The company has begun onboarding brand partners onto CreatorOps as it shifts toward more system-led management of influencer marketing at scale.
Sahil Chopra, Co-Founder & CEO, iCubesWire, said, “The industry is growing rapidly, but the systems are yet to catch up. iCubesWire CreatorOps provides our clients with a systematic AI-driven platform that brings all stakeholders onto the same page by clearly defining brand guidelines, streamlining feedback, and offering visibility into creative assets and communication channels to effectively manage large-scale influencer campaigns.”
