Hocco has elevated Roli Shrivastava to the role of Chief Marketing Officer. She has been associated with the company since 2018 and has contributed to its brand and business growth across multiple verticals.
During her tenure, Shrivastava has worked on the launch of Hocco Ice Creams and has led campaigns including Hocco Aamchi, the Haldiram’s Barfi Ice Cream collaboration, Hocco LEEMO, and Hocco Bun Maska BIX.
In her new role, she has taken charge of marketing across Hocco Ice Creams, Hocco Restaurants, Hocco Eateries, Hocco Foods, and Huber & Holly Ice Creams. She has continued to oversee brand strategy, consumer engagement, and marketing initiatives across the company’s portfolio.
There were no official quotes shared in the provided announcement.
