Geeta Lulla has joined Dodge AI as Senior Advisor, where he will support strategic business growth and go-to-market (GTM) initiatives for the company’s enterprise and AI-led solutions. Based in Mumbai, he will operate in a part-time advisory capacity.
He announced this move via a linkedin post.
Prior to this, Lulla has held leadership and advisory positions across several technology and analytics firms. Since February 2025, he has been serving as Advisor – Sales, Strategic Accounts and Partnerships at Navana.ai, where he focuses on scaling conversational AI capabilities across multiple Indian languages for financial and enterprise clients. In August 2024, he took on an additional role as Regional Leader – India & Middle East at Sales Innovation, overseeing B2B sales strategies and client partnerships across the region.
He is also Senior Advisor to Anchorage Capital Partners, India (since May 2024), where he helps scale the firm’s technology investments in SaaS, cybersecurity, and deep tech startups, and supports portfolio companies with GTM strategies. In the same year, he founded Avisen Advisors, where he continues to serve as Founder & CEO, advising businesses on strategic growth and enterprise sales. Lulla has also been an Angel Investor at VINNERS since April 2024 and an Advisory Board Member at 360Enrich, a SaaS-based CRM platform, since February 2024.
From April 2024 to June 2025, he worked with Astra Cybertech as Advisor – B2B Sales, Sales Management and Reporting & Forecasting, where he focused on sustainable revenue growth and sales process improvement for the cybersecurity services firm.
Earlier, Lulla held several senior roles across leading multinational organisations. He was Vice President – Sales and Head – Asia Pacific at Comscore from 2022 to 2024, and Managing Director – India, Middle East and South-East Asia at Nielsen Gracenote from 2016 to 2022. Prior to that, he served as Director – Enterprise Sales at Avaya India from 2015 to 2016 and Vice President – India & Middle East at Seclore Technology from 2013 to 2015.
His earlier roles include Director – Management Consulting at KPMG India in 2013, Head – Consulting Sales, South Asia at SAP from 2011 to 2013, and Managing Director – Decision Analytics at Experian decision analytics from 2009 to 2011. He also worked at IBM India as Vice President – WebSphere Sales in 2009 and at Oracle India as Sales Director from 2006 to 2009. Between 2005 and 2006, he was Country Manager – Sales at NCR Corporation.
Lulla began his sales leadership career at SAP India, serving as Sales Director from 2002 to 2005 and Account Manager from 2000 to 2001. Earlier, he worked with EMC Corporation as Sales Manager from 2001 to 2002 and started his professional journey at Honeywell as Sales Manager from 1994 to 2000. He began his career in 1991 with Reliance Industries as Engineer – Instrumentation, gaining experience in industrial systems and plant instrumentation maintenance.
