In a strategic move to strengthen the company’s financial strategy and drive its next phase of growth, Tribes Communication has appointed Madison OOH’s Deep Sanyal as its new Group Chief Financial Officer (CFO).
This appointment underscores the independent agency’s commitment to enhancing its leadership team with top-tier talent to support its growth plans.
At Madison OOH, Sanyal had been serving the role of Finance director for the past 13 years. As part of the same, he was responsible for formulating, revisiting and modifying one of India’s biggest independent ad agency’s Standard Operating Process wherever required and managing entire Finance, Accounts, Commercial and administration of Outdoor division alongside handling statutory matters and compliances.
Before joining Madison OOH in June 2011, he was associated with Tops Security as GM- Accounts for a period of one-and-a-half years starting December 2019, as AVP- Finance at Financial Information Network and Operations from December 2007 to November 2009 and as GM- Finance and Administration at Nexgen Technology Services from April 2003 to October 2007.
In the past, he also worked with Dodsal Group as Manager Accounts for three years, starting 1998.
Expressing his excitement on the new role, Sanyal, Group CFO, Tribes Communication, said, “I am excited to start my journey as Group CFO Tribes. With the Tribes group already in an excellent growth trajectory, I look forward to executing the group’s strategic and financial priorities by joining their bandwagon. I am eagerly awaiting the new challenges and opportunities ahead.”
To this, Gour Gupta, MD and Chairman, Tribes Communication, added, “We are extremely happy to welcome Deep Sanyal to our leadership team. His extensive experience in financial stewardship and strategic insight will be invaluable and lead us into a new chapter of growth and achievement. I am confident that Deep’s rich experience and visionary approach will undoubtedly carry forth our legacy of excellence. We are thrilled to have him at the helm and look forward to our journey together.”
