Cloud TV – a homegrown TV Operating System, announced its partnership with India Today Group, Saregama, Fancode Sports App and Ultra Jhakaas Marathi OTT app. These partnerships will provide users with additional free streaming news and music channels, as well as on-demand sports and entertainment content.
As part of this partnership, users with Smart TVs running Cloud TV OS will be able to stream news channels such as Aaj Tak, India Today and Good News Today; music channels like Saregama Music, Saregama Telugu, Saregama Hum Bhojpuri; and the entire content library of Ultra Jhakaas Marathi OTT app.
Additionally, sports enthusiasts will gain access to live matches, reviews, and live scores across cricket, formula 1, football, hockey, golf and many other sports through the Fancode sports app.
To further elevate the user experience, Cloud TV recently rolled out a new software update, Cloud TV 3.0, designed to enhance the Smart TV experience. This latest version introduces a range of features, including immersive UIs, and a voice assistant with regional language support.
Commenting on the recent partnerships, Abhijeet Rajpurohit, COO and Co-Founder, Cloud TV, expressed, “Cloud TV, our objective has always been to provide the best content for our users and expand the range of content offerings. With this new partnership, our users will be able to stream these free popular channels and on-demand OTT apps on their Smart TVs eliminating the need for expensive cable or other subscriptions. Through these collaborations, we hope to advance the digital entertainment sector and establish Cloud TV as the go-to platform for Smart TV brands who want to offer a content rich Smart TV experience to their users.”
