Ads On Streaming Platforms Are Significantly More Effective Than On UGC Platforms Like YouTube: Amazon MX Player’s Karan Bedi
Bedi highlighted that video streaming is the number one activity on smartphones in India, surpassing social...
Media
BCCL’s President & Chief Brand Officer Partha Sinha Moves On
Partha Sinha has moved on from his role as President and Chief Brand Officer at Bennett...
Beyond The Hype: What CTV Really Means For India’s Advertising Future
In an age where consumer attention is increasingly fragmented, Connected TV (CTV) has emerged as a...
Banijay Asia & NODWIN Gaming Join Forces To Develop New-Age Gaming IPs
Banijay Asia, a part of Banijay Entertainment, and NODWIN Gaming, a material subsidiary of Nazara Technologies,...
56% Of Marketers Are Increasing OTT/CTV Spend, Up 3% Year-On-Year: Nielsen
Nielsen has today released its seventh Annual Marketing Report, revealing how marketers are taking action to...
Times OOH & ArtCrush Gallery Partner To Bring Global Digital Art To Travel Hubs Across India & Mauritius
Times OOH has partnered with ArtCrush Gallery, a global digital art platform, to transform everyday travel...
Pranav Bakshi Promoted To Chief Growth Officer At Network18 Connect
Pranav Bakshi has been promoted to Chief Growth Officer at Network18 Connect. In this newly expanded...
ZEE5 Promotes Raghuveer Singh To VP – Social Media & Content Marketing, India & Global
ZEE5 has promoted Raghuveer Singh to Vice President - Social Media and Content Marketing, India and...
Sapphire Media Completes The Acquisition Of Radio BIG 92.7 FM
Sapphire Media has completed the acquisition of FM Radio station, BIG 92.7 FM. It was previously...
Jerome Bigio Joins Warner Bros. Discovery As SVP – Marketing, APAC
Jerome Bigio has joined Warner Bros. Discovery as SVP - Marketing, APAC. Here, he will lead...
To Advertise & Collaborate With Marketing Mind, Contact Us Here.
Subscribe to our newsletter for exclusive content.
