Puma Ropes In Ibrahim Ali Khan Pataudi As Brand Ambassador
Sports brand Puma has named actor Ibrahim Ali Khan Pataudi as its new ambassador. He will...
Marketing
BSH Home Appliances India Appoints Nilkamal’s Pinaki Gupta As Head- Brand Marketing
One of the global leaders in the home appliance industry, BSH Home Appliances, a subsidiary of...
Paytm’s Pooja Asar Joins Tata Passenger Electric Mobility As Head Of Marketing
After being associated with Paytm for a period of eight months as the Vice President -...
9 in 10 Internet Users In India Are Already Using AI In Some Form Or The Other: Kantar Report
Nine in 10 internet users in India are already using artificial intelligence (AI) in some form...
boAt Onboards Cricketer Yashasvi Jaiswal As Brand Ambassador
boAt, an audio wearable brand, has roped in cricketer Yashasvi Jaiswal as its new brand ambassador....
As BACARDÍ India Elevates Sameeksha Uniyal To Regional Brand Head- AMEA, Ashish Jha To Lead Rum Portfolio
After being associated with BACARDÍ India for more than seven-and-a-half years, Sameeksha Uniyal has now been...
HUL Renames Horlicks’ & Boost’s Category From ‘Health Drinks’ To ‘Functional Nutrition Drinks’
In its latest Earnings Call for Q4FY24, Hindustan Unilever rebranded the category of two of its...
A Glimpse Into Varun Dhawan’s Brand Endorsement Journey On His 37th Birthday
Varun Dhawan, renowned for his roles in movies like 'Badrinath Ki Dulhania', 'October', 'Badlapur', and 'Student...
From Cricket To Commercials: A Look At Sachin Tendulkar’s Brand Endorsement Journey As He Turns 51
Revered as the 'God of Cricket' or the 'Master Blaster', Sachin Tendulkar today celebrates his 51st...
Pee Safe Aims To Grow Over 60% In FY25, Fueled By Expansion In Offline Retails & Quick Commerce: Rithish Kumar
Pee Safe, a hygiene and wellness brand, has witnessed a remarkable growth, surging by over 50%...
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