Indian Advertising Industry Poised To Hit Rs 1.2 Trillion In 2024, Driven By Digital Boom: MAGNA
Growth in India is projected to remain strong at 6.8% (+7.8% 2023) in 2024 and 6.5%...
Advertising
Digidarts Wins Digital Marketing Mandate Of Perona
One of the industry leaders in the luxury clothing and premium leather industry, Perona, has awarded...
MSL India Launches Branded Content & Influencer Marketing Offering- MSL Mojo
To empower brands to create assets that inspire and explore partnerships that evoke a sense of...
Impresario’s SOCIAL Partners With Collective Artists Network’s Big Bang Social To Empower Creator Economy
One of India’s leading casual dining restaurant companies, Impresario, a parent to brands like SOCIAL, antiSOCIAL,...
Brace For Impact: The Rise Of Automated Influencers In Brand Endorsements
The emergence of automated influencers, also known as virtual influencers, is reshaping how brands connect with...
Cannes Lions 2024: The One Where India Secured 59 Shortlists & Won 18 Lions; Leo Burnett Shines With 5 Lions
With Cannes Lions coming to an end, the Indian Creative Contingent added 4 more Lions on...
Reliance General Insurance Partners With WebEngage & InfoAxon To Accelerate Digital Transformation Journey
In a bid to transform and elevate its customer engagement strategies with a focus on delivering...
Aditya Mehendale Quits Schbang As National Creative Director
After eight years at Schbang, Aditya Mehendale has stepped down from his position as National Creative...
Cannes Lions 2024: Indian Creative Contingent’s Tally Moves Up To 14 Lions As India Wins 2 Lions On Day 4
The Indian Creative Contingent at Cannes Lions 2024 upped its winning tally to 14 Lions as...
Ogilvy Onboards L&K Saatchi & Saatchi’s Neeraj Sharma As EVP- Planning
After calling it a day at L&K Saatchi & Saatchi in January 2024 and being on...
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