fbpx

Add Your Heading Text Here

Add Your Heading Text Here

Cabinet Approves Rolling Out Private FM Radio To 234 New Cities

The Union Cabinet, led by Prime Minister Narendra Modi, has approved the proposal to conduct the third batch of ascending e-auctions for 730 channels in 234 new cities, with an estimated reserve price of ₹784.87 crore under the Private FM Radio Phase Ill Policy.

| Published on August 29, 2024

Cabinet Approves Rolling Out Private FM Radio To 234 New Cities

The Union Cabinet, chaired by Prime Minister Narendra Modi, has approved the proposal for conduct of the third batch of ascending e-auctions for 730 channels in 234 new cities with an estimated price of Rs 784.87 crore under the Private FM Radio Phase Ill Policy.

The Cabinet also approved the proposal to charge Annual License Fee (ALF) of FM channel as 4% of Gross Revenue excluding Goods and Services Tax (GST). This will be applicable for 234 new cities/towns.

The Private FM Radio rollout in 234 new cities/towns will fulfil the unmet demand for FM radio in these cities/towns, which still remain uncovered by Private FM radio broadcasting and bring new/local content in mother tongue.

It will lead to creation of new employment opportunities, boost to local dialect and culture and vocal for local initiatives. Many of the approved cities/towns are in Aspirational districts and LWE affected areas. Setting up of Private FM Radio in these areas will further strengthen Government outreach in these areas.

The states where private FM channels have been approved for fresh auctions include Andhra Pradesh, Andaman and Nicobar, Assam, Bihar, Chhattisgarh, Daman and Diu, Gujarat, Haryana, Jammu and Kashmir, Jharkhand, Karnataka, Kerala, Lakshadweep, Madhya Pradesh, Maharashtra, Manipur, Meghalaya, Mizoram, Nagaland, Odisha, Punjab, Rajasthan, Tamil Nadu, Telangana, Tripura, Uttar Pradesh, Uttarakhand, and West Bengal.

Interested in getting all the latest news from the world of Marketing, Advertising and Startups? Subscribe to our Scoop by Marketing Mind newsletter so that you don’t miss any updates.

Related Posts

Mock
Mock

Latest

Mock