Blackberrys, a contemporary menswear brand, has launched its refreshing new campaign titled ‘Being Real Suits You’.
The brand clarified, representing a modern, confident, aspirational Indian man who is a doer and enabler of change and who aspires other men to embrace their true self with panache, this collection offers a novel perspective on the way Indian men dress up for weddings. With formal and casual wear that gives you a sharp fitted silhouette crafted using a vibrant and fresh colour palette in premium fabric, each garment of the wedding collection is designed to enable Indian men to make a statement in a crowd.
As per the brand, the ‘Being Real Suits You’ wedding collection includes a range of menswear for everyone who is part of the celebration- from meticulously crafted two-piece and three-piece suits, occasion ready blazers or a waist coat paired with a well-fitted trousers.
The brand campaign film, created in collaboration with creative agency Leo Burnett, features a Blackberrys man at a wedding ceremony, dressed in a sharp, dapper Blackberrys suit that allows him to move effortlessly and elegantly while being his most real, authentic self.
Watch the campaign film here:
Speaking about the campaign, Nitin Mohan, Co-Founder and Director, Blackberrys, said, “As a brand, we prioritise our consumers in every decision we make. Our commitment is to continuously evolve to meet their needs and exceed their expectations. Through #BeingRealSuitsYou, we celebrate true self-expression- embracing individuality, breaking conventions, and inspiring others to stay authentic.”
“The new campaign by Blackberrys is driven by a powerful insight- The best style statement is being yourself. The wedding collection by Blackberrys enables you to not just look good but also feel good – allowing you to move with confidence. Truly demonstrating a suit that suits the real you, beautifully encapsulated by the campaign line- Being real suits you,” said Leo Burnett.
