India's Cannes Lions 2026 shortlist count has risen to 18, with VML's ‘The Slooowest Vending Machine in the World’ for...

Go ahead. Open ChatGPT right now. Type: "What's the best in India?" Read the answer carefully. Is your brand there?...

Father’s Day has emerged as a significant cultural moment for brands to engage audiences through emotionally resonant storytelling. Rather than...

Great advertising often skips the explaining. No voiceover full of adjectives, no chart of bond strength, just the thing itself,...

Reliance Industries' media and entertainment business reported revenue of Rs 34,197 crore in FY26, with EBITDA of Rs 5,842 crore...

This week’s brand campaigns prove that attention is no longer won by simply talking louder. Whether it is finance, AI,...

Reliance Jio has introduced a suite of artificial intelligence-powered services, including a new AI Call Agent and an upgraded MyJio...

Meta is reportedly in talks to invest in fintech unicorn CRED, in a deal that could value the company at...

Jio Platforms has approved its Draft Red Herring Prospectus (DRHP) for its proposed initial public offering (IPO), with the filing...

Jerai Fitness has appointed Commonwealth Wrestling Championship gold medallist and mixed martial arts athlete Ritu Phogat as its brand ambassador,...