Brands these days are very creative and daring with their advertisements. They not only believe in showing the features and positives of their products and services but also criticise their competitors to gain the customers of their oppositions. Apple and Samsung have been involved in making trolls of each other in the ads but this time Apple has decided to beat the whole Android community through its latest ad campaign.
Apple has made a series of 4 ads that encourage users for buying Apple products instead of Android. These ads show why Apple is better than Android and how it gives more benefits to the consumers. From security options to ease in recycling, Apple that their Smartphones are better in all ways. The ad video about features a man falling from “Your Phone” section to the iPhone section. But, he completely fails in doing so because Apple’s Operating system is safe and secure. Watch the video below:
Apple has always been an eco-friendly company and they have again shown this through their ad. A man is shown in this ad who wants to kick the coffee cup away fails to do this as the area lies in the iPhone section.
Apple clearly wants Android users to switch to ios and the idea of these ads is same. Apple knows Android users are its biggest threat in the smartphone market. The third ad shows the easiness by which one can get started and use Apple products. Apple believes in providing the best customer service which can be seen in the ad.
Apple wants people to the brand as a safe, reliable and trustworthy one. The company has tried to showcase Android users as disloyal as they change their brands every other day.
This is a perfect reply to brands like Samsung and Huawei which have trolled Apple many times in the past. What’s your take on these ads from Apple and do you love Apple or Android? Do let us know in comments.