After putting an end to his 16 years long stint with McCann Erickson and working as an Independent Creative, Branding and Design Consultant on projects across South and Southeast Asia for nearly a decade, Akshay Kapnadak has now joined Infectious Advertising as its new Chief Creative Officer.
In his new role, he will partner with Ramanuj Shastry, Creative Chairman and Co-Founder, Infectious advertising, to elevate the agency’s creative product to the next level.
Coming with over 27 years of industry experience, he has been responsible for building strong teams and developed campaigns for a diverse range of clients, including global brands like Coca-Cola and L’Oréal, and leading Indian brands like Parachute, Pears, Radio Mirchi, and NDTV and winning awards- both local and international accolades, including Gold at Cannes Lions and The One Show.
Additionally, he has also served on juries at Cannes Lions, Clio Awards, AdFest Asia, and Goafest.
Kapnadak spent the first 16 years of his career at McCann Erickson Mumbai where he began his journey as a trainee in 1998 and went on to serve the roles of Creative Team Leader, Creative Director, Senior Creative Director and more before rising to the rank of Executive Creative Director at the agency.
Commenting on the appointment, Ramanuj Shastry, Creative Chairman and Co-Founder, Infectious Advertising, said, “I worked very closely with Akshay for nearly half a decade at McCann. He is a fab guy with a brilliant mind and boundless energy. It will be lovely to work together again. Can’t wait for him to join.”
To this, Nisha Singhania, CEO and Co-Founder, Infectious Advertising, added, “We are thrilled that Akshay has chosen to join us. He is an exciting mind, a lovely person, and aligns perfectly with our values and our mission to deliver impactful ideas for our clients. I’m confident that he will lead us to new creative heights.”
Furthermore, speaking on his new role at the agency, Akshay Kapnadak also said, “Infectious has built a reputation for strategic solidity and authentic storytelling. I’m excited to join this passionate team and eager to contribute to Infectious’ vision to build brands with purpose, ingenuity, and integrity.”