Reinforcing its commitment to reach a wider set of consumers and promote wellness and responsible social choices, Himalaya has roped in Bollywood Actor Aditya Roy Kapur as the latest brand ambassador of PartySmart.
Celebrated for his versatility and charm on screen, Kapur, as per the company, embodies the spirit of Himalaya PartySmart perfectly and his widespread appeal among audiences of all ages and demographics, makes him a promoter of the brand’s message of enjoying celebrations while taking care of one’s health.
Speaking on this association, Ragini Hariharan, Marketing Director- Beauty and Personal Care, Himalaya Wellness, said, “We are thrilled to welcome Aditya Roy Kapur to the Himalaya PartySmart family. His widespread appeal and commitment to wellness perfectly align with our mission to promote responsible and enjoyable celebrations, especially as we establish ourselves as a more holistic lifestyle brand. With Aditya on board, we look forward to inspiring more people to prioritize their health while having a good time.”
To this, Kapur added, “I am super excited to be associated with Himalaya PartySmart, a brand that aligns with my belief in balancing enjoyment with wellness. I’m a big believer in living a balanced life, and that includes enjoying my social events and concerts without compromising my well-being. We’re working on some exciting upcoming initiatives and I look forward to contributing to their mission of promoting responsible celebration habits.”