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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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    When Ads Feel Like Content (& When That Backfires)

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    Can Legacy Remain A Differentiator In Modern Marketing?

    Can Legacy Remain A Differentiator In Modern Marketing?

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Fearlessness Comes When You Stop Waiting For Permission: Neha Markanda On Leadership & Life

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    Why Brands That Listen To Communities Are Winning In The Attention Economy

    The Best Campaigns Don’t Chase Trends, They Shape Them

    The Best Campaigns Don’t Chase Trends, They Shape Them

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

    Having A Strong Support System At Home & Around You Isn’t A Luxury But A Necessity: Pratibha Singh

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Walking Through Rashmika Mandanna’s Brand Endorsement Journey On Her 28th Birthday

Born on April 5, 1996, the actress who recently caught much eyeballs with Bollywood hits like ‘Animal’ and ‘Pushpa: The Rise’, Rashmika Mandanna has turned 28 years old. At the occasion, Marketing Mind has prepared a list of some of the various brands that she has endorsed in the past including 7UP, Khazana Jewellery, Agoda, WOW Skin Sciences, Nestle Munch and more.

MM Desk by MM Desk
April 5, 2024
in What’s Buzzing
A A
Walking Through Rashmika Mandanna's Brand Endorsement Journey On Her 28th Birthday

Rashmika Mandanna, renowned for her roles in various South Indian movies, has recently gained widespread recognition in Bollywood with a notable appearance in ‘Animal’. Beyond her acting career, she is increasingly becoming a familiar face for various brands, actively endorsing them.

Born on April 5, 1996, she made her debut in cinema with the Kannada-language romantic movie- Kirik Party in 2016. Since then, she has grown to be a popular star in South Indian cinema and is best known for her role in the 2021 Telugu film ‘Pushpa: The Rise’.

After her successful run in South Indian cinema, she also made her Bollywood debut with the comedy-drama film ‘Goodbye’ in 2022 and later gained further fame for the role of ‘Geetanjali’ in the 2023 action drama ‘Animal’ wherein she featured alongside Ranbir Kapoor.

Rashmika Mandanna‘s successful film career, spanning various genres and languages, is just a glimpse of her talent. Her seamless transition from delivering impactful on-screen performances to endorsing brands underscores her multifaceted prowess in both entertainment and advertising arenas.

As she turns 28 years old, here’s a sneak peek into some of the brands that she has endorsed:

7UP

Having been appointed the brand ambassador of PepsiCo’s 7UP in February 2023, Mandanna has featured in a series of ad campaigns. In one of the ad films under the campaign, titled ‘Super Duper Refresher’, Mandanna highlighted the product’s ‘cooling’ and ‘revitalising’ nature.

In the ad film, she played the role of a girl who was roaming the streets in scorching sun and therefore feeling both drained and thirsty, until one of the shopkeepers handed her a bottle of 7UP. With just one sip, her expression transformed as she instantly felt refreshed, embodying the product’s properties.

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Khazana Jewellery

Mandanna, as the brand ambassador for Khazana Jewellery, starred in a Telugu ad celebrating the cherished bond between generations. The ad film depicted the emotional connection between a daughter, her mother and her grandmother, symbolised by the gift of gold jewellery from Khazana Jewellery.

)

Agoda

In one of the ad films for the travel-booking website which was launched in 2023 to spread awareness about Agoda among Indian travellers, Mandanna took the role of a director, quite candidly, to explain how holiday planning is similar to that of a Bollywood movie. In the ad film she mentions that amidst two people quarrelling, there’s someone who urges the breakfast to be included in the stay’s location and someone who refrains from being spendthrift, bt amidst this all what comes and saves the day as the hero is the ‘Agoda App’.

)

Macho Sporto

Macho Sporto revived their iconic campaign, ‘Yeh Toh Bada Toing Hai’ via an ad film two years ago, featuring Mandanna alongside actor Vicky Kaushal, in which she portrayed the role of a yoga instructor.

)

Epson India

The brand roped in Mandanna as its brand ambassador last year. In an ad for Epson India, Mandanna emphasised the importance of keeping up with technological advancements. She highlighted the significance of adopting innovative solutions, such as Epson EcoTank Printers with Heat-Free Technology.

)

Nestle Munch

The actress was featured in a Telugu ad for Nestle Munch, titled ‘Find Your Max’. In the ad, she emphasises how no popular actress tends to dance on a peppy track just to make a million reels, but only when there’s a ‘max vibe’.

WOW Skin Sciences

In an ad for WOW Skin Sciences, the actress and actor Kartik Aaryan teamed up to promote their onion hair oil, presenting it as a solution for hair fall.

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Apart from these, she has also endorsed brands such as Kalyan Jewellers, Healthians, Meesho, Bisk Farm, Bewakoof, Mc Donald’s, NIC Ice Creams, Dabur Honey, and more.

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