See How Brands Promoted The Importance Of Menstruation Hygiene Today

Menstruation is a phenomenon unique to girls. However, it has always been surrounded by taboos and myths that exclude women from many aspects specially in our Indian society leading to creating a negative impact on the minds, lifestyle and most importantly the health of young girls and women. 

While there have been serious efforts made by the government, NGOs, activists, digital media and even education centres to raise awareness about mensuration and mensuration hygiene in India, over 82% of mensurating women still lack engage in unhygienic practices. 

This Mensuration Hygiene Day this is how brands made use of media media to break this taboo and create awareness in their own way. 

 

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On this Menstrual Hygiene Day, we are proud to launch our newest product 100% Organic Cotton, Biodegradable Sanitary Pads. Don’t let anyone undermine what you go through or humble you for the natural process every woman goes through. It’s time we own our period by being more responsible towards our bodies and our environment. It’s time to do it the natural way. #OwnTheRed

A post shared by PeeSafe (@peesafe) on May 28, 2019 at 12:32am PDT

 

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This #MenstrualHygieneDay we thought that we’d remind you of all the little things that you can do to make the visitor and yourself more comfortable when they come around. Spread the word and have a happier period! #Sofy #Periods #Menstruation #Hygiene #HygieneTips #MenstrualHygieneDay #MenstrualHealth #MenstrualHygieneManagement

A post shared by Sofy India (@sofyclubindia) on May 28, 2019 at 4:09am PDT

 

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Menstruation is a rarely discussed topic in schools and homes in India, but EDUCATION on menstrual hygiene can make a difference! To address this, STAYFREE® partnered with UNICEF India to spread knowledge on menstrual hygiene to over 1.5 million girls. This World Menstrual Hygiene Day, even YOU can make this change! Join us in our mission to educate and spread the flame of Menstrual Hygiene knowledge across India. Click the link in bio to participate! #ChangeThePeriod #DreamsOfProgress #MenstrualHygieneDay

A post shared by Stayfreeindia (@stayfreeindia) on May 23, 2019 at 12:45am PDT

 

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The right education and access to the right products for menstrual hygiene can #KeepHerInSchool so she never compromises. Whisper has provided puberty education and period products to over 2.5 crore girls in the last 20 years. This World Menstrual Hygiene Day, we pledge to educate 2.5 crore more girls by 2022. #MeriLifeMereRules #MHDay28May #MHDay2019 #ItsTimeForAction

A post shared by Whisper (@whisperindia) on May 27, 2019 at 10:27pm PDT

 

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Did you know 20% of girls drop out of school at the onset of puberty? They give up their dreams and the chance to live life by their own rules for fear of a stressful period, which is the cause of countless empty desks in classrooms around the country. By educating girls on the right menstrual hygiene and providing the right products, we can reverse this trend, one school at a time. Whisper has provided puberty education and period products to over 2.5 crore girls in the last 20 years. This World Menstrual Hygiene Day, we pledge to educate 2.5 crore more girls by 2022. Let’s #KeepHerInSchool and write your own rules with Whisper. #MeriLifeMereRules #MHDay28May #MHDay2019 #ItsTimeForAction

A post shared by Whisper (@whisperindia) on May 28, 2019 at 3:56am PDT

Padman stars Akshay Kumar and Radhika Apte also posted their throwback pictures from the movie to create awareness around the menstruation hygiene including the television star Anita Hassnandani.

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‪Happy #MenstrualHygieneDay to all the Girls, Mothers and Sisters. Lets all help every girl child feel Hygienic, Safe & Confident every day of the month #Period ????????‬

A post shared by Akshay Kumar (@akshaykumar) on May 28, 2019 at 3:28am PDT

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Happy menstrual hygiene day!! #28thmay #menstrualhygieneday

A post shared by Radhika (@radhikaofficial) on May 28, 2019 at 1:24am PDT

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Happy Menstrual Hygiene day to all the bold and beautiful women! I'm extremely proud and happy to announce that with Pee Safe's 100% Organic Cotton, Biodegradable Sanitary Pads, I don't have to worry about exposing myself to harmful chemicals. These pads have an Organic Cotton top sheet to ensure I'm comfortable in the most uneasy times .. which means it is also rash free. Let's make Earth a better place together! @peesafe . . . . #OwnTheRed #PeeSafe #MenstrualHygieneDay #SanitaryPads #Periods #Menstruation #MenstrualHygiene #MenstruationMatters #LetsTalkPeriod #OrganicCotton #BeSafeWithPeeSafe #PeeSafeHygiene #ChooseOrganic #BiodegradablePads #WomenHygiene #periodpositive Outfit by @periwinkley_shop Styled by @shreyajuneja Assisted by @srishtibarshikar ???? @areesz

A post shared by Anita H Reddy (@anitahassanandani) on May 27, 2019 at 8:58pm PDT

Well, we say it’s about time to say no to FOMO and yes to the talk!