Deepika Padukone and Ranveer Singh are two popular faces of Bollywood. Not only acting, but both these stars hold a big value in the advertising world also. After their wedding, the couple has become one of the powerful combos in the industry.
In March 2019, the duo signed their first endorsement deal together with Lloyd and everyone was eagerly waiting to see them share screens after their wedding.
Lloyd released this much-awaited campaign recently with a TVC in which the couple is seen discussing how life has changed after marriage. The campaign named ‘Khayal rakhenge, khush rakhenge’ gives us a real idea into the moments this couple has been sharing after tying the knot.
Interestingly, Ranveer and Deepika have never done an ad film together even before they got married. The ad beautifully shows how much they care for each other in their own playful manner. The best thing about this ad is that Lloyd has shown them as a real couple and how the love for each other has only increased after marriage.
Talking about promotion, Lloyd has smartly shown how their products play an important role in taking care of loved ones. By associating DeepVeer, the brand is looking to explore new avenues to grow and strengthen its positioning in the consumer durable segment. You can watch the complete ad below:
Also, the couple resonates with ideology of the brand as an innovative player in the market. Being style icons, Ranveer and Deepika are completely justifying Lloyd as it offers stylish products such as air conditioners, smart LED TVs, washing machines. These products surely play a crucial role in our day to day lives to show how much we care for our loved ones.
The campaign is doing wonders in terms of numbers also. The video has gained over 40 million views in less than 10 days if we sum up all the platforms.