Alok Paranjape, former Vice President of Marketing for Zee Premium Cluster at ZEE, has now taken on the role of leading marketing efforts for NDTV Profit and NDTV Marathi.
He took to LinkedIn to announce the same.
Before joining NDTV, he was associated with Zee Entertainment Enterprises for nearly six years in various capacities. He joined the Company as Head, Social Media- ILT20 Cricket League for Zee Network, from October 2022 to February 2024.
Later, he was elevated to Brand Lead, Zee Yuva, from September 2018 to April 2024. Between April 2021 and April 2024, Paranjape served as Director- Marketing, Premium Cluster.
Before this, he served as Associate Director; Ad-Sales Marketing at Discovery Communications, from December 2016 to September 2018. Prior to that, he was associated with Sony Pictures Networks India as Marketing Manager, between January 2014 and November 2016.
Between January 2012 and January 2014, Paranjape served as Assistant Brand Communications and PR Manager at Tupperware India. Prior to that, he served as Copywriter and Creative Consultant at Ogilvy, between May 2007 and April 2009.
