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Deepika Padukone-led 82°E’s CMO Keerthana Ramakrishnan Steps Down

After serving nearly two years as Chief Marketing Officer (CMO) at 82°E, Keerthana Ramakrishnan has departed from her position at the brand, which is spearheaded by Bollywood actress Deepika Padukone.

MM Desk by MM Desk
July 5, 2024
in Marketing, People Spotting
A A
Deepika Padukone-led 82°E's CMO Keerthana Ramakrishnan Steps Down

After spending nearly two years with the company, Keerthana Ramakrishnan has moved on from her role as Chief Marketing Officer (CMO) at 82°E, the brand led by Bollywood actress Deepika Padukone.

She joined the company in October 2022 as Chief Marketing Consultant and Mentor to Co-founders. Before this, she worked as a freelance Marketing and Communications Consultant.

Between 2021 and 2022, she served as Vice President Marketing – Development and Relations Foundation at Indian Institute of Technology, Bombay.

Prior to that, she was associated with Nike for over 16 years as Head of Communications from June 2005 to July 2017 and the as Head of Marketing from July 2017 to October 2021.

Earlier, she also worked with IPAN as Associate Director from June 2000 to May 2001. Between June 1998 and May 1999, Ramakrishnan served as Account Supervisor at McCann – Ericson. Between June 1995 and May 1998, she was associated with Mudra as Senior Account Executive.

Ramakrishnan said, “After an incredible two-year journey with 82°E, I am moving on from my role as Chief Marketing Officer. I am filled with gratitude for the opportunity that our Founder, Deepika Padukone, entrusted me with – to build this remarkable brand and an extraordinary team. It has been an honour to be part of this journey, not only in launching a premium self-care brand but in establishing Deepika Padukone as it’s soul.”

“We have successfully reflected her wonderful essence in our brand, creating a unique and deep connection with our consumers. From assembling a stellar team to bringing our brand story to life, my time at 82°E has been filled with growth, learning, and memorable experiences. I am immensely proud of our achievements and deeply grateful for the amazing colleagues and external partners who made it all possible. As I bid farewell to 82°E, I am confident that Deepika, our team, and the brand will continue to scale greater heights,” she added.

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