The potato chips are smackingly spicy, tangy and flavored favorite pastime snack. They are liked by people of all age groups. They are eaten almost at every place such as picnic spots, cinema halls, and college campus. These potato chips are deep fried or baked thin slices of potato, served with various flavorings agents and ingredients including herbs, masala, spices and cheeses.
Here is the list of major players of Indian snack foods market and leading packaged snack foods manufacturing companies, widely available and are dangled from the hook
1. Uncle Chips
The brand of Uncle Chips was acquired by Amrit Agro limited. These potato chips are an ideal combination of flavors and great taste. The brand offers many varieties like Spicy treat, Classic salted, Bombat Chilli masala, Sendha namak, Jakkas tomato twist. Uncle Chips brand is also very popular in India, Uncle chips was once a market leader in the industry.
2. LAY’S
Lay’s brand is owned by PepsiCo and are one of the best-selling chips in India. Lay’s comes up in a Wafer Style & are available in so many local flavors. Lay’s have also made their place in the market due to attractive packaging colors.
3. Bingo
It is a relatively new brand but has created a successful place in the market. It has become popular among the young generation with its promotional campaigns like Mad angles and Bingo tedhe Medhe. These potato chips brand has unique and new pattern of shapes. They are manufactured under ITC. Bingo is available in the market in ten different flavors like Achari masti, Chilli Shamaka, tomato madness among many more.
4. Parle’s Wafers
Parle offers a range of tempting potatoes wafers in six flavors, Aloo Chaat, Tangy Tomato, Classic Salted and Piri Piri.
5. Pringles chips
Pringles brand of potato snack chips is owned by Kellogg’s. Pringles are also available in several flavors with exquisite tastes and aromas and the content include potato, corn, rice Cheddar cheese, BBQ flavor, Ranch flavor, Dill pickle, Pizza flavor.
6. Balaji Wafers
Balaji Wafers and Namkeen Company manufactures snacks in various flavors. The company has seen tremendous growth in the chips sector and today major players of potato chips in India with its affordable prices and amazing taste.
7. Haldiram’s Chips
Haldiram’s is a major & leading brand of potato chips in India which also makes a variety of Indian sweets and snacks items. The brand has many ranges of different flavoured potato chips like Halke Fulke, Kettle chips, tangy tomato, pink pepper potato chips, Achari masti, Chilli Shamaka, tomato madness and much more.
8. Kettle Studio
Kettle Studio potato chips are made from ingredients like perfect potato, cooked in finest refined sunflower and the chips with crunch, popular flavours of Kettle Studio chips are sea salt, jalapenos and pepper jack cheese, balsamic vinegar and paprika with exotic spices.
9. Yellow Diamond
Yellow Diamond company offers chips, namkeen, dips rings, fingers and among the top snack manufacturing companies of India. The company is based in Indore and known for excellent processing & packaging of all its brands Kurves, Katori, Wheels, Rings and Pipes.
Also Read: Marketing Strategies That Helped Prataap Snacks To Become A Rs 1000 Crore Company
10. Budhani Wafers
Budhani Bros Waferwala from Pune offers crispy, tasty and high quality Potato chips, wafers and mixtures in India. The reputed brand is known for quality products and crispy wafers, potato mixture, salted peanuts and cashew nuts.