With the world affected by the pandemic, the need for spending saw a steep decline in the past few months. Many brands curbed their advertisement expenses and marketing agencies bore the losses.
AdAge has recently given out names of the largest advertisers this year and how much they spent in billion dollars.
The AdAge World’s Largest Advertisers 2021 report includes an exclusive ranking of the top 100 advertisers; a ranking of advertisers with the sharpest ad spending increases and decreases; and stats about the top 100 advertisers by category, country, and region.
1. Procter & Gamble
Annual Ad Spent: $11.5 Billion
2. Amazon
Annual Ad Spent: $10.9 Billion
3. L’oreal
Annual Ad Spent: $9.9 Billion
4. Samsung Electronics Co
Annual Ad Spent: $8.6 Billion
5. Alibaba Group Holding
Annual Ad Spent: $8.4 Billion
6. Unilever
Annual Ad Spent: $8.1 Billion
7. Nestle
Annual Ad Spent: $7.8 Billion
8. Comcast Corp.
Annual Ad Spent: $6.7 Billion
9. LVMH Moet Hennessy Louis Vuitton
Annual Ad Spent: $5.8 Billion
10. Alphabet (Google)
Annual Ad Spent: $5.4 Billion
