Estelar, a beauty brand, has collaborated with Team Pumpkin, a digital-first agency.
As part of the mandate win, Team Pumpkin will undertake Estelar’s social media, e-commerce, and influencer marketing efforts, driving the brand’s mission to inspire and empower women globally.
The Estelar account will be managed by Team Pumpkin’s Bangalore branch, leveraging the expertise of individual agencies within the Team Pumpkin ecosystem. D2C Pro, Team Pumpkin’s dedicated e-commerce agency, will handle marketplace management, while their influencer marketing arm, HypeSquad, will craft strategic influencer partnerships.
Swati Nathani, Co-Founder, Team Pumpkin, said, “We are beyond excited to join forces with Estelar. Their commitment to bold femininity and their innovative approach to beauty perfectly align with our passion for creating dynamic, impactful campaigns. We believe this partnership will resonate with women who are ready to embrace their inner goddess and showcase their unique strength.”
Rashmi Arun, Founder, Estelar, stated, “The collaboration with Team Pumpkin will further elevate Estelar’s mission to inspire and empower women everywhere. Together, we are set to create a buzz that highlights the essence of Estelar’s vibrant, bold spirit. We are also excited to announce that additional ranges of our cosmetics will be launched in the near future, expanding our offerings and continuing to celebrate bold femininity”
